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High 5 Hospitality and Delaware Athletics Team Up to Add Mascot Jersey Patches to Partnership


High 5 Hospitality has announced an extension and expansion of its partnership with Delaware Athletics, Community, and Campus Recreation, as well as athletic multimedia rights holder Delaware Sports Properties. The new agreement includes logo patches on the jerseys of the Blue Hens’ mascots, YoUDee and Baby Blue, providing visibility within the Blue Hen fanbase.

CEO of High 5 Hospitality, Bobby Pancake, expressed excitement about supporting Delaware Athletics as they make the move to FBS and Conference USA. The partnership will also include in-venue digital signage on football game days and a co-branded football ticket package.

University of Delaware Director of Athletics, Chrissi Rawak, expressed enthusiasm about the partnership and noted the importance of partnering with businesses that share similar values.

High 5 Hospitality owns and operates several well-known restaurant brands across Delaware and Maryland, including Buffalo Wild Wings, Jersey Mike’s, and Eggspectation. They are committed to community involvement and excellence, seeking to create opportunities for growth and give back through local partnerships.

Delaware Sports Properties, a team of Learfield, is the exclusive multimedia rights holder for Delaware Athletics. Learfield is a leading media and technology company powering college athletics, helping brands, sports, and entertainment properties drive revenue, growth, and fan engagement through digital and physical platforms.

Overall, the extended partnership between High 5 Hospitality and Delaware Athletics is expected to benefit both parties and enhance the fan experience for Blue Hens supporters.

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Photo credit www.learfield.com

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